Inspired by the growth of online and resale retail, Fragment rethinks the physical retail landscape with intent to provide a more relevant shopping experience for a new stream of sustainability-conscious millennial shoppers. Fragment embodies the dynamic shift in the roles of millennial shoppers, who are not only consumers but sellers too. As a result of combining physical retail, online retail and peer-to-peer social retail, a new unmanned and app controlled retail landscape emerges.
Majoring in Interior Design with minors in Architectural Studies and Construction Contract Management, Caitlyn understands the design process from concept to construct. Caitlyn acknowledges the responsibility of a designer relative to clients, communities and culture. This is demonstrated in her passion for creating user-centric spaces in her designs.